(craft studio)
Alex DEDIEU
Hello!
I’am Alex DEDIEU — a playful solution and lx designer.
My works combine multi-disciplinary approach and creative functionality, being both attractive and going in depth. Keeping up with the latest trends, I create modern and innovative solutions applied to individual practice, education, and business.
Because your bold ideas deserve bold tools.
I’am Alex DEDIEU — a playful solution and lx designer.
My works combine multi-disciplinary approach and creative functionality, being both attractive and going in depth. Keeping up with the latest trends, I create modern and innovative solutions applied to individual practice, education, and business.
Because your bold ideas deserve bold tools.
CRAFT STUDIO
2023——2026
Craft Studio is Bold Corner’s design space for turning expertise into tangible and personal solutions AI does not own yet. We craft method card decks, interactive scenario-based dashboards, and expert playful solutions — built for real use in workshops, learning, and business.
Less theory, more “ready to run."
Less theory, more “ready to run."
10
METHOD DESIGN
7
EXPERT CARD DECK
8
CREATIVE EDITS CONCEPT
2
PLAYFUL SOLUTION
Cases
25+
Method Design is where your expertise stops living in your head and becomes a tool other people can use.
The goal is to build a method that can be repeated, taught, and delivered with confidence. From translating your know-how into a clear structure to its packaging into usable formats and a coherent offer (from one product to a matrix).
The goal is to build a method that can be repeated, taught, and delivered with confidence. From translating your know-how into a clear structure to its packaging into usable formats and a coherent offer (from one product to a matrix).
METHOD DESIGN
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Method name
The Lenses Method
Outcomes
a transformed way of "reading" information
cleared thinking patterns
a personal “idea engine”
a repeatable system to produce cognitive, creative, and strategic assets
cleared thinking patterns
a personal “idea engine”
a repeatable system to produce cognitive, creative, and strategic assets
Application areas
Communication & positioning (clearer message, stronger angles)
Personal development (self-awareness, pattern shifts, better choices)
Content creation (posts, essays, narratives, frameworks)
Creative & strategic asset production (tools, offers, concepts, roadmaps)
Personal development (self-awareness, pattern shifts, better choices)
Content creation (posts, essays, narratives, frameworks)
Creative & strategic asset production (tools, offers, concepts, roadmaps)
Who is this for
People who read a lot but feel they underuse what they read
i.entrepreneurs building projects, offers, or a personal ecosystem
Content writers who miss structure
Curious thinkers who want their reading to become impact, not storage
i.entrepreneurs building projects, offers, or a personal ecosystem
Content writers who miss structure
Curious thinkers who want their reading to become impact, not storage
Find more
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The Lenses Method is a practical way to turn readings into a thinking tool.
The method reshapes thinking patterns and helps transform inputs into cognitive, creative, and strategic assets.
The method reshapes thinking patterns and helps transform inputs into cognitive, creative, and strategic assets.
A card deck is not “content on cards”. It’s a reusable interaction system; it guides thinking, triggers decisions, and makes your method portable. It becomes a product, a facilitation tool, and a signature asset for your positioning.
EXPERT CARD DECK
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Name of card deck
Whacky Creativity
Outcomes
a fast reframe when you’re stuck
project and strategy
content / storytelling angles
brand attributes and voice lines
project and strategy
content / storytelling angles
brand attributes and voice lines
Application areas
personal branding
project management
soft skills training sessions
communication
project management
soft skills training sessions
communication
Who is this for?
brand strategists and creative leads
facilitators running ideation/branding sessions
creators and i.entrepreneurs who need a content engine
teams building a brand narrative and voice
facilitators running ideation/branding sessions
creators and i.entrepreneurs who need a content engine
teams building a brand narrative and voice
Additional
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Whacky Creativity by Bold Corner is a creative card deck designed to break default thinking and generate bold brand and storytelling ideas fast. It includes four categories: Whack of Style, Whack of Meaning, Whack of Action, and Whack of Role.
It can be used solo or as a booster and an idea amplifier inside the Bingo Brand by Bold Corner playful solution. It helps create content angles, shape brand attributes, and run energizing creative sessions.
It can be used solo or as a booster and an idea amplifier inside the Bingo Brand by Bold Corner playful solution. It helps create content angles, shape brand attributes, and run energizing creative sessions.
Most projects fail because they lack a concept that holds everything together. A Creative Edit Concept gives your work a “spine” and creative logic that makes people instantly get it and want to follow.
Creative Edits Concept
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Creative Edit Concept name
Grow-Glow
Outcomes
Creative Edit Concept framework
a key metaphor
a design direction
visual and narrative assets
a key metaphor
a design direction
visual and narrative assets
Application areas
presentation design
web design
brand design
project design
offer design
learning design
event design
web design
brand design
project design
offer design
learning design
event design
Who is this for
event & project creators
designers
brand strategists
designers
brand strategists
See more
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Grow Glow is a card-deck solution for goal-setting, project development, and progress tracking built on the metaphor of plant growth. Designed at the intersection of project management, coaching, emotional intelligence, and game design, it turns objectives into a living system: stages, care, and momentum.
People change through experience. A serious game creates the conditions for real shifts: attention, emotion, decisions, and shared meaning. It makes learning stick, aligns teams faster, and turns abstract strategy into concrete moves.
PLAYFUL SERIOUS GAME-BASED SOLUTION
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Solution Name
Xperience City
Outcomes
A clear experience concept
A structured journey blueprint
A set of experience levers
A practical implementation plan
A reusable experience design method
A structured journey blueprint
A set of experience levers
A practical implementation plan
A reusable experience design method
Application areas
LX & L&D programs
CX/service design
employee onboarding & culture
education & facilitation
events & workshops
offer design
CX/service design
employee onboarding & culture
education & facilitation
events & workshops
offer design
Who is this for?
LX designers
L&D teams
solopreneurs & coaches
educators & facilitators
project managers
L&D teams
solopreneurs & coaches
educators & facilitators
project managers
Find more
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Xperience City is a game-based solution for designing experiences in individual practice, education, and business.
Built at the intersection of the Experience Economy, Transformation Economy, and Narrative Economy, it also draws from arts (literature, music, cinema), branding, psychology, and project management to make experience design concrete and teachable.
Built at the intersection of the Experience Economy, Transformation Economy, and Narrative Economy, it also draws from arts (literature, music, cinema), branding, psychology, and project management to make experience design concrete and teachable.
MAKE A BOLD STEP TOWARD your bestseller
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Craft Studio is where ideas stop being “interesting” and become something you can run. Here, we craft your expertise into tangible tools — methods, decks, creative concepts, and serious games — so your work becomes clearer, more memorable, and easier to deliver.
People don’t adopt intentions; they adopt formats: repeatable structures that create real interaction, decisions, and transformation.
People don’t adopt intentions; they adopt formats: repeatable structures that create real interaction, decisions, and transformation.
Method Design
Method Design is the process of turning your expertise into a structured, reusable tool. We extract your hidden logic, clarify the steps and decision rules, and shape it into a format that can be delivered consistently by you (or others).
Outcomes:
method backbone - signature vocabulary - tangible format - deployment plan
Application areas:
facilitation - coaching - learning - lx design - product design - communication - soft skills
Who is this for?
Experts with strong expertise ready to market
Coaches and helping professions seeking for new engagement tools
Educators and facilitators desired to wrap up their findings into scalable products
Outcomes:
method backbone - signature vocabulary - tangible format - deployment plan
Application areas:
facilitation - coaching - learning - lx design - product design - communication - soft skills
Who is this for?
Experts with strong expertise ready to market
Coaches and helping professions seeking for new engagement tools
Educators and facilitators desired to wrap up their findings into scalable products
Expert Card Deck Design
A complete design service to turn your expertise into a card deck people can use in sessions, workshops, coaching, and content creation.
We extract your core logic, translate it into prompts and mechanics, and package it into a cohesive deck with clear rules, scenario paths, and outcomes.
Outcomes:
signature/brand asset - deck architecture - facilitation tool - deployment plan
Application areas:
facilitation (group or 1:1) - training and learning - brand strategy & positioning - communication and marketing - product/service design
Who is this for?
Experts & consultants building a signature methodology
Brand strategists / creative leads who want a repeatable ideation tool
Facilitators, trainers, coaches who need session-ready mechanics
Founders and small teams productizing internal knowledge into a usable tool
We extract your core logic, translate it into prompts and mechanics, and package it into a cohesive deck with clear rules, scenario paths, and outcomes.
Outcomes:
signature/brand asset - deck architecture - facilitation tool - deployment plan
Application areas:
facilitation (group or 1:1) - training and learning - brand strategy & positioning - communication and marketing - product/service design
Who is this for?
Experts & consultants building a signature methodology
Brand strategists / creative leads who want a repeatable ideation tool
Facilitators, trainers, coaches who need session-ready mechanics
Founders and small teams productizing internal knowledge into a usable tool
Expert Creative Edits (Creative Concept)
Creative Edits is a concept-design offer that turns your raw material into a strong, coherent creative concept for books, projects, offers, or events. We craft the core metaphor, narrative logic, and design direction so your idea becomes memorable and easy to communicate.
Outcomes:
core concept - creative direction - message spine - format blueprint - content starter kit - Visual assets
Application Areas:
editions - offers & programs - events & workshops - projects & brands - websites, presentations - playful solutions
Who is this for?
Creators, authors, and educators shaping a “big idea”
Entrepreneurs and solopreneurs building offers or programs
Facilitators and event designers who want a strong theme that lands
Brand strategists who need a coherent concept system
Outcomes:
core concept - creative direction - message spine - format blueprint - content starter kit - Visual assets
Application Areas:
editions - offers & programs - events & workshops - projects & brands - websites, presentations - playful solutions
Who is this for?
Creators, authors, and educators shaping a “big idea”
Entrepreneurs and solopreneurs building offers or programs
Facilitators and event designers who want a strong theme that lands
Brand strategists who need a coherent concept system
Playful Solution
A custom-designed serious game solution that turns a complex topic into a playable experience: clear scenario, mechanics, prompts, and debrief — ready to run in workshops, training, or strategic sessions.
Outcomes:
playable format - facilitation-ready system - learning/strategy outputs - reusable product you can run repeatedly - formats and market adoption
Application areas:
Learning experience design (LX) & L&D - CX & service design - Onboarding & culture (values, behaviours, team rituals) - Strategy & innovation (alignment, reframing, decision-making) - Education & facilitation (courses, bootcamps, cohorts, events)
Who is this for?
LX designers & L&D teams - Coaches & facilitators - Educators & program leads
Project managers & innovation leads - Solopreneurs building offers, learning products, or communities
Outcomes:
playable format - facilitation-ready system - learning/strategy outputs - reusable product you can run repeatedly - formats and market adoption
Application areas:
Learning experience design (LX) & L&D - CX & service design - Onboarding & culture (values, behaviours, team rituals) - Strategy & innovation (alignment, reframing, decision-making) - Education & facilitation (courses, bootcamps, cohorts, events)
Who is this for?
LX designers & L&D teams - Coaches & facilitators - Educators & program leads
Project managers & innovation leads - Solopreneurs building offers, learning products, or communities
Bestseller Lab Series | Project Brief
Composed of 8 questions, the brief will take you less than 5-7 min.
*I operate online from France in English, French and Russian. Make sure you mention time and location in comments. I'll get back to you within 48 hours.
